“Flipping the Class”: what techniques are you using to maximize your time with clients and other audiences?

Career professionals face a common tension in many of our interactions. We’re called upon (and want to!) provide facts, concrete information, and common “rules” that one should follow when job searching. We also know that to be successful, our clients must find ways to investigate how their past experiences create a story about themselves, discern what questions they wish to learn more about, and to use that as a foundation to inform future decisions. It’s a personal, not a universal, process.

Our career center leadership team was recently wrestling with this tension when outlining a presentation for prospective Duke students. We knew these admitted students and their families were wondering how to find the best fit for their next four years, and many would have directed questions to ask. We wanted to take a new approach to managing the tension that exists between meeting participant expectations and prompting the audience towards deeper considerations.

THE FACTS
Like a movie theater, we showed a slideshow of “facts” about the center that played as the audience entered, and in the first minutes of the presentation. The slides addressed common inquiries like employment statistics, services we provide, employers who come to campus, and so on.  A number of slides were also added to highlight that our services are varied and highly utilized, that we help to facilitate opportunities for ALL students, and that we maintain and build rich relationships on campus and off.

THE STORY
Our presenters were now free use the entire time to facilitate a conversation on more interesting topics. We chose a series of prompts relevant to professional development for students (e.g. Many jobs of the future have not been invented.) and a set of core competencies all students will need to transition successfully to the workforce (e.g. managing transitions, opportunities, and ambiguity).

What did we do? We “flipped our class”. We created space for engagement and interaction during our time with the audience by creating a different venue for sharing the facts. Regardless of whether you have heard or used this phrase before, I bet that it is a technique you already use.

-How Flipping the Classroom Can Improve the Traditional Lecture (subscription required) http://chronicle.com/article/How-Flipping-the-Classroom/130857/
-Debating the Flipped Classroom at Stanford
http://chronicle.com/blogs/wiredcampus/debating-the-flipped-classroom-at-stanford/34811

As part of a society that increasingly expects media-centric approaches, career professionals have an opportunity to rethink how conversation, tools and resources, and data combine in unique ways and in every aspect of our work. We should be assessing what learning is best done independently, what occurs best in partnership, and who the optimal partners should be. We should be utilizing new approaches to enrich our individual interactions, group experiences, and online tools and resources. We should be alert to how students at our institutions are learning in the classroom and use approaches that they now expect and appreciate.

I’m interested to hear from others:
How have you “flipped your class” and what are you learning?
What ideas are you excited to try?

Career Services in a Connected World

(a draft post for the LinkedIn Career Services Professionals group)

As a geek and career counselor working with college students, many of the professional questions that I’m challenged by relate to providing exceptional support, access, and services in an increasingly connected world. The same communication and information revolution that has shaken the music and media industries, facilitated political upheaval, and redefined how we maintain relationships is also disrupting how our clients imagine their future, how they’ll access it, and how career services professionals should be facilitating their success in this evolving environment.
 
LinkedIn.com provides an example of how the process of career exploration, self-discovery, establishing and communicating credibility, learning and sharing as part of a professional community, meeting for networking purposes (and countless other career development processes) have been complimented and transformed since its launch in 2003.

2003! Seems so recent, right? A lot has happened, quickly, and we’re just getting started. I am curious and excited about being a part of the contemporary era of “information revolution” and wish to create opportunities for the group to discuss the accompanying challenges and opportunities that exist for our profession. I am also certain that regardless of change in methods, media, and pace, there are essentials in our work that remain constant.  What examples of change and consistency do you see in your work? What are your thoughts on my comment below?

--
Successful outcomes in a search process are heavily dependent on a person’s ABILITY TO ARTICULATE that they have the appropriate motivation, character, accomplishments, skills, and insights to thrive in an industry, organization, and role.

disrupted:
Ability to articulate is only as strong as the foundation it is built upon.
Motivated professionals have unprecedented ability to connect and learn in communities that extend beyond expensive industry associations and publications. LinkedIn and Twitter present just two opportunities for discovery and career community.

Our articulation platform has been enhanced.
We can all become internet stars within our niche. Motivated professionals aren’t trusting the resume, cover letter, and interview to articulate their professional credibility. Resume 2.0 is more like a portfolio- an online profile, social media presence(s), awareness of search engine results, and other modes of demonstrating deeper, ongoing investment in our professions.

Clive Thompson on the Death of the Phone Call | Magazine

Media_httpwwwwiredcom_nwctk

Lots of different arguments mashed into one... here are my thoughts on the topic.

Text replaces voice?
I disagree. Each serves a different function and we've swung from one preference to the other. Over time we'll get better at selecting the right tool in a purposefully.

Voice + video is the future of the phone?
Sure. My only phones are either smart or VOIP already. The ability to select video as an add (not a requirement) is always nice.

The real concern... status messages?
This article really seems to be about the convenience of a status message for real-time communication. If my phone had this option, I would use it differently and be relieved from writing emails, texts, and IMs that would be much better served by quick conversation.

To get to the real reason I read the article... the phone is the most powerful networking tool. This "death" of phone is exactly what causes the claim to be true. Because it is underutilized, real-time, personal in nature, and demonstration of an ability to interact well, it is a powerful connector.

Creating a Culture of Questions

Media_http2bpblogspot_ubogq

From human/student development theory, we learn that one's relationship to information (black and white answers to shades of grey to ownership & external to internal) is a developmental/experiential process. I wonder how a year in a classroom with a teacher like this would impact that developmental process.

The most valuable and intellectually challenging part of my work has to do with effectively helping individuals move across this exact, and quite uncomfortable, bridge. Answers -> questions...

What's amazing is that I think that I had to turn 30 or thereabouts before I finally grew really comfortable and seated in this paradigm. Advanced degrees, top-branded education, and all. A humbling thought when I work with students who aren't ready yet. I could be a catalyst for them but I trust that it will come later if not yet.

The "Top Idea" and Career Counseling

Consider What Your "Top Idea" is Making You Do

Consider What Your "Top Idea" is Making You DoEssayist and programmer Paul Graham realized that the idea one thinks about when allowed to think freely—in the shower, for example—is more than just a quiet obsessions. It's a "Top idea," and it influences every other thought, too.

Photo by stevendepolo.

Actually, what Graham argues in his excellent essay is that if you've got a top idea in your head, that idea is getting all kinds of free, enthusiastic thinking that other ideas aren't getting. That can be fine if it's a good idea that comes from a good place, but all too often, Graham writes, we find ourselves letting non-priorities become our top ideas.

I'd noticed startups got way less done when they started raising money, but it was not till we ourselves raised money that I understood why. The problem is not the actual time it takes to meet with investors. The problem is that once you start raising money, raising money becomes the top idea in your mind. That becomes what you think about when you take a shower in the morning. And that means other questions aren't.

Graham's full essay is definitely worth the read, especially if you're wondering where your own "shower" idea is coming from.

Send an email to Kevin Purdy, the author of this post, at kevin@lifehacker.com.


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Discussing "Top Idea" seems to fantastic for a career coaching conversation. Not that I don't, already, but this is a new framework and terminology, especially for the entrepreneurial type.

I also like the insights I can take for myself. What is my Top Idea and how is it being honored in my life? Are artificial Top Ideas disguising themselves and creating clutter? Good food for thought!

How to Make Friends and Influence Art Directors | Mike Industries

One of the most common questions I am asked by prospective designers is how to best get started in the design industry. While I enjoy replying to everyone individually, I’ve decided to put together this page to answer all of the basics:

  1. Your portfolio is a whole lot more important than your résumé. Whenever I’ve had to fill a design position, I’ve always gotten tons of résumés and ended up going straight to URLs without even looking at the education or other qualifications of the applicant first. There are just so many people in this industry who are “all talk” that I’d rather hire someone whose stuff looks great but maybe hasn’t had a chance to go to a great college or work at a great company yet. The best thing you can do for yourself, résumé-wise, is to put together a nice one or two sheeter and offer it online, complete with sample URLs. That way, you make it very easy for whoever will be evaluating you as a prospective employee.
  2. With regards to your portfolio, spend every spare minute of your time on it. Nothing impresses me more than a clean book filled with thoughtful work. It doesn’t matter how big your clients are… only how good your work is. You should create imaginary clients if that allows you to flex your design muscle. I would rather see a beautiful poster for an imaginary band than a lackluster design project for a big company like Boeing. In other words, you will never be judged on the size (or existence!) of your clients — only the quality of your work.
  3. Consider volunteering your services for pro-bono work around the community to get your name out there. Pro-bono work is great because since you’re doing a public service, you are often given more creative freedom than you otherwise would be. Also, it’s a great way to meet people in the local design community. One of the first pro-bono projects I involved myself in was the Seattle Show — the annual advertising and design awards for the Seattle area. The Show needed a site designed every year to support the awards, and by taking care of this, I was able to meet and work with a lot of creative directors, art directors, ad agencies, and design firms around town. It has been a great networking opportunity and it only takes up maybe 40 hours of my time every year.
  4. Networking is just as important as any step you’ll take in your job search. When I was in business school, I was kind of “anti-networking”. I wanted to get a job after college based solely on my own skills and experience without the help of “being a friend of someone at the company” or “knowing someone who knows the hiring manager”, etc etc. The reality of the situation though is that in the end, it is people who will be hiring you, so you must meet a lot of them and be nice to everyone along the way. Word of mouth is the strongest form of advertising, and you want to be in a position where your name will come up in the correct circles whenever there’s a great project to be done around town. Early in your career especially, you should also concentrate on being very easy to work with, rather than necessarily producing what you consider your best work every time. For instance, if you’re doing a project for a client and they ask you to change something in your design, be flexible. Concentrate on pleasing them and making them feel like they are part of the design process rather than pushing your own preferences through, even though you know your way is probably better. I’m a pretty dogmatic person sometimes and it often takes a lot of self-control to let clients have their way, but it usually pays off in the end.
  5. Before you decide where you want to work right out of college, decide where you want to be, ideally, in 10 or 15 years. Once you do that, you can work backwards and decide what steps you can take today to get yourself on the right path. For instance, let’s say you want to be running your own design school in the South of France in 10 years (I do!). In order to do that, you’ll need to know French, be very familiar with the educational process, have a good amount of money, and a host of other things. Maybe that means your first job should be designing and running the web site for some sort of educational institution. Or maybe it means doing some pro-bono work for a local French community group. If you aren’t sure where you want to be in 10 or 15 years, you should just concentrate on working at a place where you are surrounded by people you can learn from and people you can network with in the future. Local design firms and ad agencies are great places to start, even if you take an entry-level production job.
  6. You should definitely definitely definitely have your own web site when looking for a job… even if it’s just a one-page résumé you’re putting online. It is so cheap to create and maintain a web site these days that it’s pretty much a no-brainer. In addition to letting you circulate your name and qualifications worldwide, it’s also a permanent e-mail address for life, which is important. So, for instance, you’d be permanently reachable through you@you.com instead of having to rely on a hotmail address. It comes off as very professional and shows good thought and consideration.

I’m always happy to answer any further questions people might have with regards to getting started in this industry, so if you don’t see what you are looking for here, please feel free to drop me a line.

Like this entry? You probably shouldn't follow me on Twitter here. I recommend the RSS feed instead.

another great set of suggestions for seeking portfolio-based work. Thanks @adamhobson!!

Social Networking - is it a career counselor necessity?

I had a conversation with a colleague today about whether working with college students in the realm of career services creates the necessity to have social media accounts.  We talked specifically about Facebook and LinkedIn.  Twitter seems relevant to consider, too.

Her apprehensiveness was related to privacy and personal time management.  I agree that those are always valid concerns.  My eyes were on keeping current on the available tools and resources that our clients can utilize for their job searches.  She agrees that mine is a valid point.

Ultimately, we both seemed to agree that we have an obligation to help students use the best-fit tools at their disposal in the best possible way, and that includes social networking technologies.  

Having a personal account isn't necessary to keep current, but not having an account doesn't excuse you from being knowledgable.  

What technologies do you use or not use, both personally and professionally?  How do you keep up with what works for job searching?

I'd love to hear your thoughts.